While working at THikit, I have been tasked with working on updating their website design and taking new photos. Created with Figma and Wordpress, the updated design allows for a more visual and easier to navigate approach.
ORIGINAL WEBSITE
I noticed throughout the website, there were some readability issues and a lot of information given on each page. THikit has always been focused on quality, and I knew I needed to make their products shine and the landing pages easier to sort through what information was given. We thought about the most common customer questions, and tried to redesign the site with this in mind.
FINAL DESIGN
The website is currently still in progress with implementing the new design into Wordpress (so it's not yet live!). I paired brighter colors and imagery with a cleaner, more simplistic design. It was important that we kept a similar layout and voice throughout, so we reused some elements as well. I also added some fun features like clicking through edge colors to keep the audience engaged and answer their questions about what each color looks like.
